Hello Happy Site Owners! Tips this week include expert podcasting tips from the top dogs in the business, recent plugin updates that are tricky and huge from Scroll Triggered Boxes and Blubrry PowerPress, why to check on your backups, a little entrepreneur inspiration, site audit specials, how and why to try products before you create them, why you don’t want the learning curve to ever stop, how to take the Harry and David approach for business success, and for dessert, a holiday light show like no other. So let’s dive in. Listen to the podcast.
It’s been a super busy week around here and will continue to be so as folks are getting things wrapped up or underway before the end of the year. Since I know so many of you are super busy with holiday preparations, we’re going to keep it short this week. I have just a few posts with links for you to check, and then a few tips of inspiration that will launch your biz into a whole other level for the coming year. This is exactly the formula I’ve been following at BlogAid and it’s working, big time.
I was honored and delighted to be included in a stellar group of some of the top podcasters and marketers on the planet in this roundup from +BuzzSprout
WordPress 4.1 is out. I’ve updated 10 sites so far without a hitch. And all were running a plethora of plugins.
Watch the video to see all the new features in action.
Blubrry PowerPress Plugin Major Release
The latest plugin update is huge. I have not updated yet until I have a chance to check out all the new features.
See my post on G+ for the full list of all the updates from the plugin release notes.
Updating the Scroll Triggered Boxes plugin
If you use this super little plugin, don’t let the latest update throw you a curve. On two of my client sites, after update, the box would not display.
That’s because you have to reactivate it. And then when I did, the settings weren’t right.
First, you’ll notice that the configuration is no longer under the Settings tab in the admin sidebar. It now has a tab of its own.
Second, you’ll notice that it created a page for itself with a permalink and everything.
Both of my clients had all of the social buttons set to Inactive. They showed up in the box anyway. I Updated the page and all was well.
I’m also going to set that page to be no-indexed, including in the XML sitemap. I’ll do that the easy way through the WordPress SEO by Yoast module right there on the page.
I’ve been seeing some glitches with BackupBuddy recently, like it completely resetting itself like a new installation. Wipes out all of the settings, which means it’s not auto running anymore either.
I’ve contacted iThemes support about that and another issue that I’m seeing with running out of headroom when doing backups on sites with large databases. I’ll be telling you more about that next week after I work through the solution on a client’s site.
Her guest for this show was +Stephanie Calahan, who I’ve had the pleasure of working with as one of my training and site management clients. And that has only been deepened by listening to this interview with her because Ellen asks the most insightful questions of her guests and I got to hear so much more of Stephanie’s incredible journey from a very successful corporate job to running The Business Vision Catalyst.
This is an especially good show for women entrepreneurs as Stephanie talks about the challenges of running a successful business while properly caring for yourself and your family.
Site Audit Specials
Many of my training clients like to get a refresh every year because so much changes with site security. I still check everything from the root up, but because I set that puppy up in the first place and trained them on how to maintain it, the whole process goes more quickly, hence the big discount.
And I extended an almost half price discount to all of my subscribers. It’s for a limited time, and it’s on a middle package of Site Audits that I’m considering introducing next year. This is a good way for more folks to get help, and a good way for me to test a new package.
Try Things First
Sticking your toe in the water with new things is important. You don’t want to spend time building up a whole package of stuff and all the marketing before getting some feedback on it first.
That’s a lesson I learned about writing books. In fact, most all books get accepted by publishers before a word of them are written. Smart authors check the niche, send an outline pitch along with a marketing plan, and see what feedback is returned.
What publishers want to know most is whether you can sell a book, not whether you can write one.
How to Make Money
That’s a good model for any business.
If your goal is to make money with whatever it is that you’re offering, then your first task is to determine what folks are buying.
Then it’s about how that thing is being sold.
Then you get a foot in the door with the audience that needs that thing.
Then you produce it.
The Learning Curve
Most folks do all of that the other way around the first time or two.
And that’s what teaches you to do it the other way I just mentioned.
I’m not sure that process can be removed from the picture. Just like if you want to learn to ride a bike. You’re going to wobble and fall and crash and all sorts of things while you’re learning. It’s just part of it.
It Never Stops
After a while you get past that learning curve and start catching fire.
But then it’s time to take things up another notch.
Ever see X Games or such where cyclist are doing all kinds of crazy bike stunts? Well, they fall and crash and wobble too. But it’s because they’ve got a learning curve on brand new skills.
They take bigger risks too. And for bigger rewards.
Business Building Tips
This time of year, you’ve probably seen a Harry and David catalogue, or even been the lucky recipient of one of their wonderful baskets. Take a good look at that catalogue because it’s full of inspiration about how you can grow your business.
I hope you’ll take a moment to jump over and read this post. It’s 3 tips on exactly how I’m building my empire. It works. Everything you see on BlogAid comes from these ideas and I know they will help you see what you do in a whole new light so you can have the same kind of success as Harry and David.
This video is a holiday light show like no other. If you think you’ve seen it all, watch this. I was amazed.
That’s a wrap for this week’s Tips Tuesday. If you’re listening on the podcast, be sure to jump over to the post with full show notes and links, and any news that may have broken after the podcast was recorded on Monday.
And thanks so much for giving this podcast a big star rating on iTunes, and please leave a review and let me know what you think of the show. I really appreciate it. And do drop by and say hey over on my Google+ page too. That’s where I hang out. Be sure to visit BlogAid.net for more tips and resources and I’ll see you online.
Happy Holidays y’all