Dr-Liz-Alexander.png New BlogAid Podcasts are on the way. I have a marvelous interview with Dr. Liz Alexander, The Book Doula, to share with you on Thursday.
She shares so many valuable tips, that everyone who promotes online will find helpful, that we made it a two-part interview.
We discuss e-books as giveaways and sources of revenue, the role your site plays in your overall business plan, content creation, and the changing dynamics of the indie-publishing industry.
Speaking of podcasts, Denise Wakeman has a nice post and video tutorial with tips for using Audio Acrobat to create podcasts.
WordPress version 3.2 is set to release soon. I can’t wait to see the new full screen editor. Before you update, you’ll want to ensure that your host service and theme are ready. WordPress is dropping support for PHP 4 and anthing below MySQL5, as well as support for Internet Explorer version 6. Unless you’re using a really old theme, you’ll probably be okay.
You hear me preaching about this all the time, but if you’re a small business and you haven’t claimed your Google Places listing yet, the folks at Small Biz Trends are giving you 4 Reasons to Care About Google Place Pages.
Blogging has become the key to success for many businesses. If you’re still in doubt, there’s a nice post on Stay on Search with 21 Key Benefits of Blogging. And the nice folks at Hubspot show the real results of blogging consistently. On the graph, you’ll notice that there’s not much difference in blogging once a week compared to two or three times a week. It’s all about quality in content, SEO, and value to your readership.
Now that we’re past the worst of the fallout from the Google algorithm changes, you might want to update your SEO strategy. Here’s a nice post from Daily Blog Tips on SEO Strategies for 2011 and Moving on from the Algorithm Changes.
And here’s a short podcast from CopyBlogger on Simple SEO that is very informative.
Social Media Tips
If you’re jumping heavily onto the Facebook bandwagon, you might want to have a look at this post from Hubspot about how to activate Facebook insights for your website. It’s fairly straightforward, but does require uploading a file to the root directory of your site. If you need some help with that, contact me.
Last, but certainly not least, here’s a fantastic post from one of my fave bloggers, Kristi Hines, guest posting on KISSmetrics, on 7 Tips and Marketing Strategies for the New Facebook Fan Pages. I’ll be implementing many of these tips on the BlogAid Facebook page soon.