Welcome to BlogAid’s weekly post on tips to make your site better.
Modifying Your Theme
Some premium themes, like Thesis, encourage users to modify the theme themselves. While many of the modifications can be made from the admin panel, some require you to go into the code. If you want to get a taste for what the CSS file that holds these settings looks like, and play with it a bit, check out the CSS Sandbox. You can play all you want an nobody gets hurt ;-)
A Picture’s Worth 60% More
Stats show that folks respond better to images in Google Places, so be sure to fully optimize your listing. Here’s a nice post on Search Engine Land that shows the results of a recent consumer survey showing what 60% of searches responded to in a listing.
What Personality Type are You?
Do you read your Google Analytics report regularly? You should. And how you read it tells a lot about your personality. Scroll to the bottom of this fun post on Search Engine Land to see what type you are.
This is great news for those with evergreen content. Read this nice Search Engine Roundtable post by Ben Pfeiffer where he answers the question,
Will Older Article Post Dates Hurt Your Rankings in Google? Then, you can pop on over to my article about how dates in your meta data affect your click-throughs.
Social Media Tips
Measuring Facebook Engagement
Want to see how well all of your Facebook efforts are paying off? Here’s a great post from the Queen of Facebook, Mari Smith on Social Media Examiner for How to Measure Your Facebook Engagement.
Facebook and iFrames
If you’re using iFrames on your Facebook biz page, make sure that all of your content, including images, is hosted on a secure server (https). Otherwise, your fans will get error messages, or be popped out of their secure login. Here’s a good post from HyperArts that explains Facebook Secure Browsing Https iFrame Tabs Mixed Content Warnings.
Who Likes You on Facebook
Here’s a short post from Mari Smith with a quick and easy way to see who Likes your Facebook page.